{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate contemporary film venues.
The most significant jump-scare the film industry has witnessed in 2025? The resurgence of horror as a main player at the British cinemas.
As a category, it has impressively exceeded past times with a 22% year-on-year increase for the British and Irish cinemas: over £83 million this year, against £68 million the previous year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” notes a box office editor.
The big hits of the year – Weapons (£11.4 million), Sinners (£16.2 million), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54 million) – have all remained in the theaters and in the public consciousness.
Although much of the industry commentary centers on the singular brilliance of prominent auteurs, their successes indicate something evolving between moviegoers and the genre.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” says a film distribution executive.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But outside of artistic merit, the ongoing appeal of horror movies this year implies they are giving audiences something that’s greatly desired: therapeutic relief.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” says a genre expert.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” says a prominent scholar of classic monster stories.
Against a global headlines featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities connect in new ways with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” comments an star from a successful fright film.
“It’s the idea that capitalism sucks the life out of people.”
From film's inception, societal turmoil has shaped horror.
Analysts highlight the boom of German expressionism after the the Great War and the unstable environment of the post-war Germany, with movies such as early expressionist works and Nosferatu: A Symphony of Horror.
Subsequently came the 1930s depression and iconic horror characters.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” notes a academic.
“Thus, it mirrors widespread fears about migration.”
The boogeyman of migration shaped the just-premiered folk horror a recent film title.
The creator clarifies: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Arguably, the present time of acclaimed, socially switched-on horror began with a clever critique released a year after a divisive leadership period.
It sparked a recent surge of horror auteurs, including several notable names.
“Those years were remarkably vibrant,” recalls a creator whose project about a murderous foetus was one of the time's landmark films.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
The same filmmaker, who is writing a new horror original, adds: “During the past decade, viewers have become more receptive to such innovative approaches.”
At the same time, there has been a reappraisal of the overlooked scary films.
Recently, a nicke l venue opened in a major city, showing obscure movies such as a quirky horror title, a classic adaptation and the late-80s version of Dr Caligari.
The renewed interest of this “raw and chaotic” genre is, according to the theater owner, a direct reaction to the formulaic productions produced at the cinemas.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he explains.
“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”
Scary movies continue to upset the establishment.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.
In addition to the revival of the deranged genius archetype – with two adaptations of a classic novel on the horizon – he predicts we will see scary movies in the near future addressing our modern concerns: about tech supremacy in the coming decades and “vampires living in the Trump tower”.
Meanwhile, a religious-themed scare film a forthcoming title – which tells the story of holy family challenges after Jesus’s birth, and features well-known actors as the holy parents – is scheduled to debut soon, and will undoubtedly send a ripple through the Christian right in the United States.</